Online Viewing Rooms for Art Galleries | ARTERNAL
Online Viewing Rooms
Create stunning Online Viewing Rooms to share your artwork with interested collectors. Plus, analytics & insights help you understand what grabs attention so you know when to follow up.
Create beautiful online spaces in minutes
With an easy-to-use editor and a connection to ARTERNAL’s Inventory, you can create beautiful online spaces to share art fair and exhibition previews, selected works to collectors, and visualize how your curated events will flow. Now, instead of formatting PDFs that may take several days, you can create them in an instant.
Your artwork, your style
Customize every detail — text blocks, fonts, layouts, and color palettes matching your gallery's aesthetic. Present your artists and works exactly how you envision them.
Use realtime data to improve your sales follow ups
Know exactly who viewed your OVR, which artworks they spent time on, and when they opened it. Use these insights to time your follow-ups perfectly and close more sales.
Easily share at scale
ARTERNAL’s OVRs integrate with Smart Mail to help you send beautiful previews to your entire collector base in minutes. This streamlines your workflow when preparing for art fairs, planning exhibitions, and sharing artwork with interested contacts — allowing you to increase your reach and capture inquiries more efficiently.
See it in Action
See how Online Viewing Rooms are built to help your sales processes.
ARTERNAL puts you back in control
Galleries are switching to ARTERNAL because they want a modern, intuitive system that addresses these core pain points:
- They're losing sales from missed follow-ups
- Their teams waste hours on manual work every day
- Their collectors aren't being tracked or nurtured
- Their current platform wasn't built for how they sell art today
The ARTERNAL Difference
WHAT YOU NEED
| OTHER SYSTEMS | ARTERNAL |
|---|---|
| System philosophy | Others Built for archiving |
| Sales conversations | Others Scattered in inboxes |
| Follow-up process | Others Memory-dependent |
| Demand visibility | Others None |
| Data utilization | Others Sits idle |
| Email, view time & share tracking | Others Little to none |
| Collector prioritization | Others Manual, guesswork |
Metrics
- 10x Increased Offer Activity
- +75% Faster Sales Cycles
- +96% Growth in Collector Value